Tagged As: advertising

The Following content has been tagged as "advertising"


Serino/Coyne

Serino/Coyne is the country’s longest-running advertising agency dedicated solely to live entertainment, with a particular focus on Broadway and touring theatrical productions.

Advertising Account Executive

The advertising account executive works within a record label or third-party ad agency to drive album sales and public interest through the development and implementation of paid advertising campaigns. This person receives an assignment from the director of advertising and will typically work with a short roster of artists within a specific label division or genre.

Advertising Music Director

From simple jingles to fully orchestrated original compositions, visual advertising is far more impactful when accompanied by a soundtrack. Advertising media companies are hired by clients to contribute original songs to promotional materials and rely on the expertise of music directors to guide production of soundtracks that seamlessly support commercial advertisements and engage audiences.

Frameworks Storyboards

Frameworks Storyboards is a boutique agency that offers storyboard and production illustration services for commercials, event advertising, music videos, television, and feature films. Artist representatives Chris Henschen and Jennifer Canal helm the company.

Advertising Agent

The advertising agent, also called the ad representative, is hired by the producer or general manager of a stage production (theater, concert, or other event) to design and execute an ad campaign with the sole aim of selling tickets. Unlike strategies for consumer products, there is immediacy to advertising a show. There is no shelf life for a performance ticket.

Musicologist

You can do more than teach with an education in musicology. The academic study of the art of music is an immensely useful pursuit that can lead to a career in music publishing, music supervision, and numerous other positions in the entertainment field.

Press Agent

Press agent is the formal title given to members of the Association of Theatrical Press Agents & Managers, though members and non-members alike wear the synonymous moniker of press representative. These individuals work on theatrical productions as part of the larger marketing initiative that includes paid advertising, promotions, and press relations.

Elias Arts

 

Jonathan Elias, a composer and record producer, founded Elias Associates in 1980. The music and advertising firm later became Elias Arts, responsible for the MTV “Moon Landing” theme, the Columbia Pictures theme, and the unmistakable Yahoo! yodel.

The Ant Farm

The Ant Farm is an award-winning advertising firm that specializes in print and audio-visual advertising for theatrical, video game, broadcast, and home entertainment markets. In 2010, the firm took home a Key Art award for the theatrical trailer of Where the Wild Things Are and an award at MI6 for the Modern Warfare 2 television campaign.